Bringing the secrets of the industry to light

In this space, we share all the thoughts, opinions, and words of wisdom from both our own brand management experts and other field experts we’ve come across in our many years of building brand management tools.

10 branding strategies for 2024 and beyond

In today's rapidly changing branding landscape, businesses need to stay ahead of the curve to create a lasting impression and establish strong connections with their audience. As we enter 2024, several emerging trends and strategies are shaping how brands approach their identity, engagement, and overall market presence. In this blog post, we'll explore ten key branding strategies that are likely to dominate the scene in 2024.

10 branding strategies for 2024 and beyond

In today's rapidly changing branding landscape, businesses need to stay ahead of the curve to create a lasting impression and establish strong connections with their audience. As we enter 2024, several emerging trends and strategies are shaping how brands approach their identity, engagement, and overall market presence. In this blog post, we'll explore ten key branding strategies that are likely to dominate the scene in 2024.

In today's fast-paced digital landscape, efficiently managing your files is critical for businesses of all sizes. Dropbox and Digital Asset Management (DAM) systems are two popular solutions for file storage and organization. While Dropbox has been a popular choice for many, DAM systems, particularly Kadanza, provide several advantages that can transform the way you manage your digital assets. In this blog post, we will look at the key differences between Dropbox and DAM systems, highlighting the benefits of the latter and why Kadanza is a great choice.

In today's fast-paced digital landscape, efficiently managing your files is critical for businesses of all sizes. Dropbox and Digital Asset Management (DAM) systems are two popular solutions for file storage and organization. While Dropbox has been a popular choice for many, DAM systems, particularly Kadanza, provide several advantages that can transform the way you manage your digital assets. In this blog post, we will look at the key differences between Dropbox and DAM systems, highlighting the benefits of the latter and why Kadanza is a great choice.

Design automation

Creative automation empowers creativity

The digital age is evolving quickly, and the term "automation" is frequently associated with machines and algorithms replacing human workers, particularly in creative fields. People are concerned that automation will stifle creativity, but in reality, creative automation does not threaten creativity; rather, it empowers it. This blog post delves into why creative automation is a powerful ally to human creativity rather than an enemy.

Design automation

Creative automation empowers creativity

The digital age is evolving quickly, and the term "automation" is frequently associated with machines and algorithms replacing human workers, particularly in creative fields. People are concerned that automation will stifle creativity, but in reality, creative automation does not threaten creativity; rather, it empowers it. This blog post delves into why creative automation is a powerful ally to human creativity rather than an enemy.

Remote working and managing your digital assets with Kadanza

In the era of remote work, effectively managing digital assets has become a crucial aspect of maintaining productivity and collaboration. Whether you are dealing with documents, images, videos, or other media files, a powerful platform that streamlines asset management can significantly enhance your remote working experience. In this blog post, we will explore the challenges faced by remote workers and introduce Kadanza, an innovative platform designed to help you efficiently manage your digital assets.

Remote working and managing your digital assets with Kadanza

In the era of remote work, effectively managing digital assets has become a crucial aspect of maintaining productivity and collaboration. Whether you are dealing with documents, images, videos, or other media files, a powerful platform that streamlines asset management can significantly enhance your remote working experience. In this blog post, we will explore the challenges faced by remote workers and introduce Kadanza, an innovative platform designed to help you efficiently manage your digital assets.

The DAM's role in ensuring security and compliance

In today's digital landscape, businesses rely heavily on a wide range of digital assets, such as images, videos, documents, and other multimedia content, to drive their marketing campaigns and maintain brand consistency. Managing these assets efficiently while ensuring their security is a daunting task. However, Digital Asset Management (DAM) systems offer a robust solution to streamline workflows, boost productivity, and safeguard valuable assets. In this blog post, we'll explore the significance of DAM systems in securing digital assets, focusing on essential measures like GDPR compliance and ISO certification.

The DAM's role in ensuring security and compliance

In today's digital landscape, businesses rely heavily on a wide range of digital assets, such as images, videos, documents, and other multimedia content, to drive their marketing campaigns and maintain brand consistency. Managing these assets efficiently while ensuring their security is a daunting task. However, Digital Asset Management (DAM) systems offer a robust solution to streamline workflows, boost productivity, and safeguard valuable assets. In this blog post, we'll explore the significance of DAM systems in securing digital assets, focusing on essential measures like GDPR compliance and ISO certification.

Structure your brand portal

Ecosystems are built, not bought

In today's fast-paced and interconnected world, businesses and organizations are increasingly recognizing the importance of building robust ecosystems to thrive and succeed. An ecosystem refers to the intricate network of relationships and interactions between various stakeholders, such as customers, partners, suppliers, and communities. While some might believe that ecosystems can be acquired like commodities, Kadanza understands that true success lies in constructing these ecosystems from the ground up. With the dedication to empowering customers and providing the necessary tools and features, Kadanza is revolutionizing the way organizations build and nurture thriving ecosystems.

Structure your brand portal

Ecosystems are built, not bought

In today's fast-paced and interconnected world, businesses and organizations are increasingly recognizing the importance of building robust ecosystems to thrive and succeed. An ecosystem refers to the intricate network of relationships and interactions between various stakeholders, such as customers, partners, suppliers, and communities. While some might believe that ecosystems can be acquired like commodities, Kadanza understands that true success lies in constructing these ecosystems from the ground up. With the dedication to empowering customers and providing the necessary tools and features, Kadanza is revolutionizing the way organizations build and nurture thriving ecosystems.

Emerging DAM Trends for the Second Half of 2023

Digital Asset Management (DAM) has become an integral part of managing and organizing digital assets for businesses across various industries. As we enter the second half of 2023, several noteworthy trends are shaping the landscape of DAM. In this article, we will explore these emerging trends and provide valuable insights supported by data and industry resources.

Emerging DAM Trends for the Second Half of 2023

Digital Asset Management (DAM) has become an integral part of managing and organizing digital assets for businesses across various industries. As we enter the second half of 2023, several noteworthy trends are shaping the landscape of DAM. In this article, we will explore these emerging trends and provide valuable insights supported by data and industry resources.

SharePoint vs DAM: A comprehensive analysis

In the modern digital landscape, businesses and organizations rely on effective content management systems to streamline their workflows and optimize their asset management processes. Two popular solutions that address this need are Microsoft SharePoint and Digital Asset Management (DAM) systems. While both systems offer features to store, organize, and distribute digital assets, they possess distinct characteristics that set them apart. This article aims to compare and contrast SharePoint and DAM systems, highlighting their strengths, weaknesses, and ideal use cases.

SharePoint vs DAM: A comprehensive analysis

In the modern digital landscape, businesses and organizations rely on effective content management systems to streamline their workflows and optimize their asset management processes. Two popular solutions that address this need are Microsoft SharePoint and Digital Asset Management (DAM) systems. While both systems offer features to store, organize, and distribute digital assets, they possess distinct characteristics that set them apart. This article aims to compare and contrast SharePoint and DAM systems, highlighting their strengths, weaknesses, and ideal use cases.

Download our brand platform comparison guide and table

This free PDF e-book has everything you need when choosing a brand platform, and comes with an easy to use comparison sheet to assess various platforms.

Download our brand platform comparison guide and table

This free PDF e-book has everything you need when choosing a brand platform, and comes with an easy to use comparison sheet to assess various platforms.

Best Practices for Maintaining Your DAM System

Digital asset management (DAM) systems can revolutionize how organizations store, manage, and distribute digital assets. Overall, it helps you to organize your assets and find them easily. However, once implemented, it's essential to maintain these systems to ensure ongoing success and longevity. Because if it is not maintained over time the information will be outdated and it might cause misconception among the users.

Best Practices for Maintaining Your DAM System

Digital asset management (DAM) systems can revolutionize how organizations store, manage, and distribute digital assets. Overall, it helps you to organize your assets and find them easily. However, once implemented, it's essential to maintain these systems to ensure ongoing success and longevity. Because if it is not maintained over time the information will be outdated and it might cause misconception among the users.

Streamline workflow and enable collaboration in DAM

Digital Asset Management (DAM) systems are becoming increasingly important in today's digital world. They provide a centralized location for managing and organizing digital assets, such as images, videos, and documents. But a DAM system can do more than just store assets; it can also streamline workflows and enable collaboration among team members. In this comprehensive guide, we will explore some strategies for optimizing workflows and fostering collaboration using a DAM system.

Streamline workflow and enable collaboration in DAM

Digital Asset Management (DAM) systems are becoming increasingly important in today's digital world. They provide a centralized location for managing and organizing digital assets, such as images, videos, and documents. But a DAM system can do more than just store assets; it can also streamline workflows and enable collaboration among team members. In this comprehensive guide, we will explore some strategies for optimizing workflows and fostering collaboration using a DAM system.

Hassle-free user management with SSO for your DAM system

Are you tired of managing multiple logins and passwords? Single sign-on (SSO) could be the solution you need to simplify user management and increase security.

Hassle-free user management with SSO for your DAM system

Are you tired of managing multiple logins and passwords? Single sign-on (SSO) could be the solution you need to simplify user management and increase security.

Why version control is important for your assets?

Version control is critical for managing and maintaining your digital assets, especially in today's fast-paced business environment. It helps you keep track of changes made to your assets, including documents, images, code, and other files. With version control, you can view the history of changes made to your assets, compare different versions of a file, and easily revert to a previous version if needed.

Why version control is important for your assets?

Version control is critical for managing and maintaining your digital assets, especially in today's fast-paced business environment. It helps you keep track of changes made to your assets, including documents, images, code, and other files. With version control, you can view the history of changes made to your assets, compare different versions of a file, and easily revert to a previous version if needed.

The world of brand management

How are files and brand assets different from each other?

Are you unsure of what "brand assets" are, or have you found yourself puzzled when someone asks for a specific file without specifying? If so, you're not alone. Understanding the differences between files and brand assets is crucial for any business. We'll delve into why brand assets matter and how they can impact your brand identity. Let's clear up any confusion you may have about brand assets and their significance.

The world of brand management

How are files and brand assets different from each other?

Are you unsure of what "brand assets" are, or have you found yourself puzzled when someone asks for a specific file without specifying? If so, you're not alone. Understanding the differences between files and brand assets is crucial for any business. We'll delve into why brand assets matter and how they can impact your brand identity. Let's clear up any confusion you may have about brand assets and their significance.

Why brand consistency is key

Maintaining a strong and recognizable brand image is crucial for any business looking to establish a lasting presence in their industry. From logos to color schemes, every element of a brand plays a crucial role in shaping the perception of a company. However, ensuring that these elements remain consistent across all platforms and marketing materials is equally important. In this blog post, we'll discuss the importance of maintaining consistency in branding and how it can help businesses establish a strong and trustworthy reputation.

Why brand consistency is key

Maintaining a strong and recognizable brand image is crucial for any business looking to establish a lasting presence in their industry. From logos to color schemes, every element of a brand plays a crucial role in shaping the perception of a company. However, ensuring that these elements remain consistent across all platforms and marketing materials is equally important. In this blog post, we'll discuss the importance of maintaining consistency in branding and how it can help businesses establish a strong and trustworthy reputation.

Connect tools to your Kadanza installation with CI HUB

Are you using Adobe Creative Cloud, Microsoft Office, Google Workspace, Figma, and other tools? Then, this article is for you! Read to learn the benefits of the CI HUB integration with your Kadanza installation.

Connect tools to your Kadanza installation with CI HUB

Are you using Adobe Creative Cloud, Microsoft Office, Google Workspace, Figma, and other tools? Then, this article is for you! Read to learn the benefits of the CI HUB integration with your Kadanza installation.

Google Drive vs DAM

With the increasing volume of digital assets, organizations require effective management systems to efficiently store, organize, and share them. Google Drive and Digital Asset Management (DAM) systems are two popular digital asset management tools. A DAM system is a more comprehensive tool that offers additional features for organizing, sharing, and collaborating on digital assets than Drive. In this post, we will examine the key differences between these two tools and highlight why a DAM system is a better choice for managing digital assets.

Google Drive vs DAM

With the increasing volume of digital assets, organizations require effective management systems to efficiently store, organize, and share them. Google Drive and Digital Asset Management (DAM) systems are two popular digital asset management tools. A DAM system is a more comprehensive tool that offers additional features for organizing, sharing, and collaborating on digital assets than Drive. In this post, we will examine the key differences between these two tools and highlight why a DAM system is a better choice for managing digital assets.

Digital Asset Management (DAM) for agencies

Digital agencies are in a constant race to keep up with the latest trends and technologies. To stay ahead of the curve, agencies must constantly churn out creative content. However, managing all of these digital assets can be a daunting task.

Digital Asset Management (DAM) for agencies

Digital agencies are in a constant race to keep up with the latest trends and technologies. To stay ahead of the curve, agencies must constantly churn out creative content. However, managing all of these digital assets can be a daunting task.

5 steps for successful DAM migration

Digital Asset Management is a process of organizing, storing, and retrieving digital assets. This can include images, videos, documents, and more. With the increasing amount of digital content being created every day, successfully managing it has become critical to an organization's success.

5 steps for successful DAM migration

Digital Asset Management is a process of organizing, storing, and retrieving digital assets. This can include images, videos, documents, and more. With the increasing amount of digital content being created every day, successfully managing it has become critical to an organization's success.

Customer success story

Scouts en Gidsen Vlaanderen

Learn how Scouts en Gidsen Vlaanderen uses and benefits from Kadanza.

Customer success story

Scouts en Gidsen Vlaanderen

Learn how Scouts en Gidsen Vlaanderen uses and benefits from Kadanza.

Design automation

How Kadanza can be used with CHILI Publish

Are you spending hours creating assets? Are your tasks repetitive? Do you have many templates? Do you need to brief your colleagues for hours so they can follow your brand guidelines while creating digital assets?

Design automation

How Kadanza can be used with CHILI Publish

Are you spending hours creating assets? Are your tasks repetitive? Do you have many templates? Do you need to brief your colleagues for hours so they can follow your brand guidelines while creating digital assets?

An introduction to metadata

When reading about MarTech platforms and talking about the technical side the word ‘Metadata’ often pops up. But for most people new to brand management or IT, it might as well be a martian term. However, it’s a vital part of setting up any digital documentation structure such as a digital asset management platform, brand platform, or product information management system.

An introduction to metadata

When reading about MarTech platforms and talking about the technical side the word ‘Metadata’ often pops up. But for most people new to brand management or IT, it might as well be a martian term. However, it’s a vital part of setting up any digital documentation structure such as a digital asset management platform, brand platform, or product information management system.

The Kadanza philosophy

5 reasons to choose Kadanza

You've been struggling a lot as a business and you need to figure out what the problem is. OK, let’s say, after a while, you found the problem, and then you started searching for the best possible solutions. After searching for hours, days, weeks… you figure out that you need a SaaS platform. In this case, you’d probably check most of the platforms and compare them to find the best one for your needs.

The Kadanza philosophy

5 reasons to choose Kadanza

You've been struggling a lot as a business and you need to figure out what the problem is. OK, let’s say, after a while, you found the problem, and then you started searching for the best possible solutions. After searching for hours, days, weeks… you figure out that you need a SaaS platform. In this case, you’d probably check most of the platforms and compare them to find the best one for your needs.

The world of brand management

6 reasons why brand management is important

Brand management is the continuous process of keeping all content, products, and other brand expressions in line with your brand identity to inspire growth and greater loyalty within your target audience and organization.

The world of brand management

6 reasons why brand management is important

Brand management is the continuous process of keeping all content, products, and other brand expressions in line with your brand identity to inspire growth and greater loyalty within your target audience and organization.

How to organize your assets

Everyone in the branding and brand management industry will tell you that owning a Digital Asset Management (DAM) system is a must to maximize your efficiency when it comes to handling marketing and brand assets.

How to organize your assets

Everyone in the branding and brand management industry will tell you that owning a Digital Asset Management (DAM) system is a must to maximize your efficiency when it comes to handling marketing and brand assets.

What are brand guidelines?

A brand is more than just a logo. It's the personality of your company, with all its expressions and touchpoints. That's why it's so important to have strong brand guidelines that define how your visual identity should look and feel. Most articles talk about how to create a strong brand but fail to mention that a successful brand is built and shaped over an extended period of time. After all, Rome wasn't built in a day! We'll discuss the basic components of strong brand guidelines, and we'll give you some tips on how to keep your brand consistently good-looking.

What are brand guidelines?

A brand is more than just a logo. It's the personality of your company, with all its expressions and touchpoints. That's why it's so important to have strong brand guidelines that define how your visual identity should look and feel. Most articles talk about how to create a strong brand but fail to mention that a successful brand is built and shaped over an extended period of time. After all, Rome wasn't built in a day! We'll discuss the basic components of strong brand guidelines, and we'll give you some tips on how to keep your brand consistently good-looking.

Design automation

What is creative automation?

A modern buzzword, creative automation has as many admirers as it has critics. The biggest challenge it faces is that most people either don’t know what it is or don’t fully understand what it can do. This is why we’ll be debunking a couple of the bigger misconceptions around it.

Design automation

What is creative automation?

A modern buzzword, creative automation has as many admirers as it has critics. The biggest challenge it faces is that most people either don’t know what it is or don’t fully understand what it can do. This is why we’ll be debunking a couple of the bigger misconceptions around it.

4 best practices of Digital Asset Management (DAM)

We live in a digital world where the expectations of users are rising and rising. This is also the case for DAM platforms, which are becoming more accessible for companies of every size, instead of only big corporations with deep pockets. Meaning that all sorts of businesses are becoming more digitally mature and increasing their efficiency. This change comes with producing large quantities of content for more channels at a faster pace than ever before.

4 best practices of Digital Asset Management (DAM)

We live in a digital world where the expectations of users are rising and rising. This is also the case for DAM platforms, which are becoming more accessible for companies of every size, instead of only big corporations with deep pockets. Meaning that all sorts of businesses are becoming more digitally mature and increasing their efficiency. This change comes with producing large quantities of content for more channels at a faster pace than ever before.

What is Digital Asset Management (DAM)?

Depending on the requirements and particular use cases of the company, digital asset management systems can be different, but they all have one goal: helping you to manage your digital assets. Before digging into Digital Asset Management (DAM), let’s understand what is a digital asset to have a better understanding of the whole concept.

What is Digital Asset Management (DAM)?

Depending on the requirements and particular use cases of the company, digital asset management systems can be different, but they all have one goal: helping you to manage your digital assets. Before digging into Digital Asset Management (DAM), let’s understand what is a digital asset to have a better understanding of the whole concept.

What are brand assets?

Your complete brand consists of every interaction your audience has with your organization. It’s one of the main aspects of an organization that has to tell what they stand for. These interactions translate into elements that become brand assets the moment people associate them with your brand. It is a unique identifier for the products and/or services that you deliver to your audience.

What are brand assets?

Your complete brand consists of every interaction your audience has with your organization. It’s one of the main aspects of an organization that has to tell what they stand for. These interactions translate into elements that become brand assets the moment people associate them with your brand. It is a unique identifier for the products and/or services that you deliver to your audience.

The world of brand management

What is brand management?

Whether you are new to the world of branding and marketing, or you are a well-versed and seasoned member of the industry, we all tend to throw jargon and buzzwords around without really thinking about what they actually mean. Then again, brand management spells itself out, right? It is the managing of a brand, simple as that. But, what does it mean to ‘manage a brand’? We’ll cover the industry explanation of what it means to manage a brand, but also give you a more distinctive and detailed description from our brand management grandmasters.

The world of brand management

What is brand management?

Whether you are new to the world of branding and marketing, or you are a well-versed and seasoned member of the industry, we all tend to throw jargon and buzzwords around without really thinking about what they actually mean. Then again, brand management spells itself out, right? It is the managing of a brand, simple as that. But, what does it mean to ‘manage a brand’? We’ll cover the industry explanation of what it means to manage a brand, but also give you a more distinctive and detailed description from our brand management grandmasters.

Kadanza is a cloud platform for all your brand management activities and exists solely to serve you.
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Create a central hub for brand guidelines, manage digital assets, and create smart templates to ensure you're always on-brand. Kadanza, smart tools for strong brands.

We're proud to announce that Kadanza has been ISO 27001 certified. ISO27001 is the international standard for information security management, and certification demonstrates our commitment to protecting our customers' data. Our ISO 27001 certificate is available for . This certification is another way we're ensuring that Kadanza is the best possible platform for our customers. With ISO 27001 certification, our customers can be confident that their data is safe with us.