One designer provides the 400 members-strong ITG with on-brand materials

ITG Highlights 

  • Functionality
  • Overview
  • Centralisation

Tools used:

  • Brands & Kadanza
  • Brand Manager
  • Asset Manager
  • Layout Manager

The brand centre as the work zone

What originally started as a platform for sharing the new corporate identity and guidelines has today become a fully-fledged brand centre. All the brand assets are saved in it and they are available for those who need them, in most cases, the ITG graphic designers, who are responsible for developing the communication tools of the Institute. The brand centre is its work zone, not a battlefield. It is a well-documented repository of brand assets and templates: the basis for consistent brand carriers.

 

Do you know people in your company who could benefit from working with a brand centre? Put them in touch with us!

More info? Get in touch.

Contact Nico Potvin

Antwerpen
Nico Potvin
Founding Partner
+32 478 212 838
nico.potvin@kandesign.com

Contact Gert Boers

New York
Gert Boers
Key Account Manager US
+1 917 325-7357
gert.boers@kandesign.com

Contact Michel Grolimund

Zürich
Michel Grolimund
Key Account Manager DACH
+41 43 488 38 58
mgrolimund@detailag.ch