A flawless implementation of the rebranded UA-identity

The UA is an open and pluralistic university with its own character. It offers quality in a city that warms many an alumniís heart with its great memories. In 2006, Universiteit Antwerpen opted for a new corporate identity. This was carefully communicated to its students and networks using Kadanza.

University of Antwerp Highlights

  • Central guidelines
  • Personal business cards
  • Smooth brand rollout

Tools used:

  • Brands & Kadanza
  • Brand Manager
  • Asset Manager
  • Layout Manager

Designers get to work with the new identity

With any rebranding exercise, the logical place to save the new brand story, as well as branding guidelines and assets, is the brand centre. And that is exactly what Universiteit Antwerpen did when it decided to launch its newly-refreshed identity. The UA design team uses the brand centre to safeguard the new identity. Branding guidelines and different logo applications are made available in one central place. Even business cards are created through the brand centre and personalised in the recognisable corporate style.  

 

Are you interested in the many features of a brand centre? Contact us.

More info? Get in touch.

Contact Nico Potvin

Antwerpen
Nico Potvin
Founding Partner
+32 478 212 838
nico.potvin@kandesign.com

Contact Gert Boers

New York
Gert Boers
Key Account Manager US
+1 917 325-7357
gert.boers@kandesign.com

Contact Michel Grolimund

Zürich
Michel Grolimund
Key Account Manager DACH
+41 43 488 38 58
mgrolimund@detailag.ch